TY  - SER
AU  - Collinson,Simon
AU  - Jay,Melvin
TI  - The race for simplicity
PY  - 2011///
N2  - Transcripción del resumen del autor. As the oil industry continues to become more dynamic, the world's petroleum companies will need to simplify their businesses so they can increase profitability and reduce risk, write Professor Simon Collinson and Melvin Jay, founders of Simplicity Partnership
ER  -